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B2C Marketplace Platform

Garnet gives you the multi-vendor backend power to dominate the B2C market, built on Shopify's world-class customer experience.

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Solving the B2C Scaling Challenge

Running a B2C marketplace requires balancing two different needs. On one side, sellers expect a simple interface and fast onboarding, often while continuing to use their own existing tools and stores. On the other side, customers expect a smooth, reliable shopping experience on the marketplace website.

Garnet focuses on removing friction for sellers. We make sure that joining your platform is a no brainer, that they can open a new sales channel in only minutes.

Key Features

Vendor management

Garnet supports both curated and open marketplace models.

Include:

  • Invite selected vendors directly
  • Customizable application page
  • Review applications from dashboard
  • Approve or decline with one action

Scale from a handful of curated sellers to an open marketplace.

Learn more

Product management

Maintain product quality and protect your marketplace brand.

Include:

  • Define product approval workflow
  • Vendors submit products for review
  • Validate or reject listings
  • Ensure catalog consistency

Keep the process efficient while maintaining quality standards.

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Powerful integrations

Simplify vendor onboarding and inventory management with native integrations.

Include:

  • E-commerce: Shopify, WooCommerce...
  • Payments: Stripe, PayPal, Mollie
  • Emailing: Klaviyo, Brevo
  • Shippo: +40 global carriers

Custom integrations can be developed for ERP systems or industry-specific software.

Learn more

Payout management

Centralize payout operations and define how sellers are paid.

Include:

  • Percentage-based fees
  • Flat fees per product
  • Seller subscription plans
  • Automated payouts via Stripe, PayPal...

Trigger payouts based on payment confirmation, refund period, or scheduled dates.

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Order management

Handle multi-vendor orders seamlessly from a single checkout experience.

Include:

  • Automatic order splitting by vendor
  • Real-time fulfillment tracking
  • Vendor-specific order notifications
  • Partial fulfillment support

Customers checkout once, vendors receive only their portion of the order.

Learn more

Analytics & Reports

Monitor marketplace performance with consolidated reporting views.

Include:

  • Sales and revenue dashboards
  • Product performance tracking
  • Per-vendor analytics
  • Export reports to CSV

Make data-driven decisions with clear insights into your marketplace activity.

Learn more

Why choose Garnet Marketplace?

1

Fast seller onboarding

Garnet is designed to reduce friction at every stage of onboarding:

  • Migration from another platform can be done in a week
  • Marketplace administrators can be onboarded on Garnet in 30 minutes
  • Seller onboarding can be done in 6 minutes

2

Built to handle high-volume consumer traffic

The platform is designed to accommodate both early-stage B2C marketplaces and platforms operating at scale. As demand grows, the system continues to handle higher order volumes and concurrent users without requiring structural changes.


3

Direct & reliable support

Support is handled internally by the Garnet team. When assistance is needed, you interact with people who understand online marketplace operations as well as the technical structure of the platform.

Documentation, in-app messaging, and direct communication channels are available to address setup questions, migrations, and day-to-day operational topics.


4

Proven marketplace expertise

We have supported more than 200 marketplace businesses, giving us strong insight into both the technical challenges and business realities of building and scaling marketplaces.

You will benefit from a solution shaped by field data rather than generic e-commerce assumptions.

A B2C marketplace software for All Industries

Garnet supports a wide range of B2C marketplace models. Whether you are building a niche platform or a multi-category marketplace, Garnet adapts to your business requirements.

Artisanal products

Marketplaces dedicated to craftsmanship and creativity, where makers, artisans, and independent labels offer original handmade items, small-batch creations, or exclusive collections directly to consumers.

Passion-related goods

Marketplaces built around hobbies and lifestyle interests, bringing together enthusiasts with brands or individuals offering specialized equipment and gear related to sports, leisure, or personal passions.

Local commerce

Marketplaces focused on proximity and community, enabling local shops, producers, and independent retailers to sell online while reinforcing short supply chains and regional economic activity.

Pricing

Pricing plans for marketplaces of all sizes.

Start up

For new businesses
For 6 months $150 /month

Business must be less than 1 year old

Contact us
What you get:
  • All features included
  • Unlimited vendors
  • No hidden costs
  • Up to 2k products

Scale

Most popular
Starting at $350 /month

Pricing based on number of products

Contact us
What you get:
  • All features included
  • Unlimited vendors
  • Pay per products
  • No hidden costs
  • Annual plan available

Partnership

Starting at % + $3000 /year

Pricing based on a revenue sharing model

Contact us
What you get:
  • All features included
  • Unlimited vendors
  • Unlimited products
  • No hidden costs
  • Revenue sharing model

Satisfied customers all around the world

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Without doubt the best

Customer: Fabien, Oody - France Garnet is without doubt the best multivendor marketplace I've used. The platform is intuitive, simple and meets our needs perfectly. Customer support is always responsive and available.
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Simple intuitive

Customer: Genís, Football Host - Spain App very useful as a marketplace. Simple intuitive, easy to manage and above all great support and quick attention by François. He helped us at all times and adapted the platform to our needs and new features for us.
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Best marketplace app we have used

Customer: Amplife® - United States After testing multiple apps, Garnet is the best marketplace app we have used. With their expertise, they've created an intuitive and simple solution (for us and vendors). Garnet is constantly improving their offering, releasing new features and their customer service is some of the best we have received.
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A breath of fresh air

Customer: Resident Artisan - United Kingdom Garnet was a breath of fresh air after struggling to get Webkul and other marketplace technologies set up. Garnet is incredibly easy to use for both me as the store owner and my vendors. It's getting new features nearly every week and constantly improving. So glad I found this app!
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Next level customer service and support

Customer: Rachael, The Cloth Stash - Australia Garnet Marketplace is a new app but Francois is constantly updating and improving features. His customer service and integration support is next level. He responds to emails quickly and works closely with you to ensure the app is meeting your specific needs. The app is much simpler to set up and easier to navigate (for both ourselves and our vendors) than other marketplace apps we had trialled.
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Easiest way to implement a multi-vendor marketplace

Customer: Eric, Twigs Paper - United States Garnet has been the easiest way to implement a multi-vendor marketplace into my Shopify store. Other marketplace apps like Webkul seemed so daunting to use, but with Garnet, the integration worked seamlessly with my store collections. My vendors have been able to easily track their sales with the user interface, and there was no code involved for getting the app up and running.
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None surpasses the excellence of Garnet

Customer: Sara, KarmaChic Marketplace - United States Having explored various multi-vendor marketplace solutions, ranging from Dokan to Shopify Multi-vendor, I can confidently say that none surpasses the excellence of Garnet. Garnet simplifies the vendor account setup, product addition, and payment process, creating a user-friendly environment that incentivizes vendors to join your platform. What sets Garnet apart is not only its exceptional...
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So much better

Customer: Tony, Organic Soda Pops - United States We installed the Webkul Market Place app and it covers all the bases, however, it requires much time and experience. Along comes Garnet and everything is so much easier and better. François the developer is a good man who responds promptly when needed. I highly recommend the Garnet Marketplace app.

Frequently Asked Questions

Got questions about B2C marketplace software? We've got answers!

Ask a Question
  • 01

    How do I choose the right marketplace platform?

    If you want a low-investment, fast-to-launch marketplace, the combination of Shopify + a multi-vendor marketplace app is the most efficient option. It is robust, scalable, quick to deploy, and significantly more affordable than building a marketplace from scratch.

    After testing most multi-vendor solutions on the market, we realized that many tools offer features and attractive pricing, but very few are built from a real marketplace operator's perspective. Vendor experience, admin workflows, and real human support are often missing.

    That gap is exactly why Garnet was created.

  • 02

    How long does it take to develop a B2C marketplace?

    From a technical standpoint, many founders launch their B2C marketplace in less than a few weeks using Shopify and Garnet. Most of the setup is handled directly by you, so timelines mainly depend on how much time you can dedicate. Of course, we help you all along the way.

    For more complex marketplaces requiring advanced customization or integrations, the setup can take a few weeks to a few months.

  • 03

    What are the costs involved in developing a marketplace?

    To get started, you should consider domain registration, Shopify subscription, Garnet Marketplace subscription. These are monthly or annual costs, which makes launching a marketplace affordable if you don't need heavy customization.

    This approach is ideal for testing a concept without investing tens of thousands upfront.

    Once the marketplace is set up, additional costs may include marketing and advertising to drive traffic and acquire customers.

  • 04

    Can I customize the vendor portal and keep my brand identity consistent?

    Yes. Garnet offers a white-label marketplace feature that allows you to fully customize the vendor portal and marketplace interface to match your brand (e.g., colors, logo, language, layout) without any coding.

  • 05

    Is there a limit to the number of vendors or products?

    No. Garnet is built to scale. We have clients with hundreds of thousands of products on the platform.

  • 06

    How are payments handled for multi-vendor orders?

    This is the core. Customers place all products into a single cart and complete checkout through Shopify's payment system. Garnet then automatically splits the order by vendor and lets you decide when vendors are paid (e.g. immediately, after delivery, once the refund period has ended).

Start your B2C marketplace now

Launch your multi-vendor marketplace today with Garnet. Built for B2C success on Shopify.

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